Skills

  • UI/UX Design/Websites/Apps

  • Print & Social Media Design

  • RWD/Mobile First Architecture

  • Branding & Social Media Design

  • SAAS/ERP/CRM/HRM

  • HTML5/CSS3/Bootstrap/SASS/LESS

  • W3C Validation & Code Optimization

  • WordPress/wooCommerce

Concepts

  • B2B/eCommerce

  • User Centered Design

  • Human Computer Interaction

  • Web 2.0 & Web 3.0

  • Systems Design

  • Google Material Design

  • Artificial Intelligence

 

Resume

Creative leader with decades of multi-dimensional experience, from conceptualization to development, contributing to the highly collaborative work environment, solving their problems visually, wireframing with UXD skills, embarking project goals, finding solutions and determining customer satisfaction.

  • Experience

  • 01/2021 - 08/2021

    Creative Graphic Designer

    Prima Systems - Enterprise Building, Lahore, Pakistan

    Completely took over to redesign the existing website (schewegerderm.com) by producing up to the mark architecture and tailored the required sections according to the content strategy.

    Digital & Printing Material - Produced the creative flares adhering to the brand guidelines including Brochures, Posters, Flyers, Banners, Post Cards, Social Cards, Rack Cards, Photos Retouching, Motion Slides, Power-point presentations etc.

    Coordinated with Marketing Department to layout and design all new marketing collateral, while strictly adhering to established brand standards and templates.

    Designed original pieces; including illustrations, Infographics, digital & social media ads etc.

    Performed regular research to stay ahead of product trends and implement concepts to increase the competitive advantage of products.

    Re-styling copy placement, applying corrections and revising overall design layout according to the most recent executive revisions.

    Established the social media campaigns to support their product branding strategies by maintaining the consistency throughout the process and it helped in users traffic increase.

  • 12/2019 - 12/2020

    Front-end Developer

    isNumeric DMCC - Dubai, UAE

    Utilized markup languages like HTML5 to create user-friendly web pages and developed sports casino websites with bootstrap 3.0 along with SASS.

    Optimized CMS applications for maximum speed and fixed the javascript bugs with the help of developer toolbar.

    Worked with the multidisciplinary team and with other professionals such as off-shore graphic designers, back-end developers, and marketing experts to improve usability.

    Wrote functional requirement documents/guides and build solutions for, users and customers.

  • 10/2018 - 11/2019

    UI Developer

    Param Info Computers Ltd. - Dubai, UAE

    Customer Visitor & Feedback System - Designed interactive UI for Mobile/Tablet devices. Coded their custom CMS in Microsoft Visual Studio by working closely with information architects and developers that lead to top notch user experience. Collaboration with managers, developers and marketing staff for presenting proposals using Power-Point tool.

    Responsible for creating front end using HTML5, CSS3, Bootstrap 3&4, JavaScript and jQuery.

    Extensively used media queries and bootstrap for responsive web design(RWD).

    Optimizing the code by working closely with information architects anddevelopers that lead to top notch user experience.

    Collaboration with managers, developers and marketing staff for presenting proposals using Power-Point tool.

    Corresponding globally using Microsoft Teams/Skype/email/phone in an iterative/agile manner to dramatically improve UI/UX in a short time.

    Executing all the marketing material including visual designs, info graphics, social media ad campaigns, online greetings, product logos and web graphics effectively.

    Responsible for technical direction, performance optimization, implementation of best practices and optimal design patterns, and solutions for critical problemsof UI/UX issues.

    UI/UX mockups and rapid prototyping for initial conceptualization.

  • 08/2007 - 10/2012

    Lead Web Designer, CMS Integrator & GUI Expert

    Cinnova Technologies, LLC. - Lahore, Pakistan

    Worked on the wide range of corporate projects development (from static to dynamic and bespoketo eCommerce websites) and explored myself among numerous technologies such as WordPress, osCommerce, Magento, Joomla and Dot Net Nuke.

    Offered services for numerous tech giants such as INC. 5000 to multinational clients until satisfaction.

    Stood abreast with latest technologies such as WordPress and responsive HTML5/CSS3 technology first time in the company.

    Led the digital marketing team by delivering the bespoke projects from stage to production with complete dedication and made sure the time-lines.

    Initialized the repositories, brand guidelines and the quick work methodologies which always sported the development team with their roles.

    Engineered the WordPress security checklist for SEO team to bypass the websites from malware threats & virus attacks.

    Coordination with SEO team; On-page optimization, basic search engine indexing, website performance reports & analysis, W3C validation & errors fixing.

    Fulfilling the gap among the front-end & backend development team by establishing the bridge as Web Integrator; provided the ready frameworks.

    Brought 'DIVS' markup into attention instead of 'TABLES' and revamped the existing projects particularly classic osCommerce architecture.

    Performed under tight deadlines with quick turnaround times.