Creative Graphics Designer

Prima Systems - Enterprise Building, Lahore, Pakistan www.primasystems.net

Client: www.schweigerderm.com

Conceptualization and visualization - Created various layouts for Websites, Brochures, Posters, Flyers, Banners, Mailers, E-Cards, Post Cards, Social Cards, Rack Cards, Photos Retouching, Motion Slides, Power-point presentations etc.

Coordinated with Marketing Department to layout and design all new marketing collateral, while strictly adhering to established brand standards and templates

Performed regular research to stay abreast of product trends and implement concepts to increase the competitive advantage of products

Superimposing, retouching, silhouetting and stripping the images for further catalog placement

Re-styling copy placement, applying corrections and revising overall design layout according to the most recent executive revisions

Senior UI & UX Designer/Web Developer

Tecmyer Marketing Solutions - Melbourne, Australia www.tecmyer.com.au

Executed branded collateral – from digital mockups/comps and brand identities to printed materials and presentation design – for both new business opportunities as well as current clients’ needs

Designed original pieces, including illustrations, Infographics, digital & social ads, animations, etc.

Selected proper colors, images, text style, and layout based on project and deliverables and refined images, fonts, and layouts throughout creative design process

Maintained brand consistency throughout all marketing projects

UI/UX designing for Websites and Mobile App

Lead Front-end Developer

isNumeric DMCC - Dubai, UAE www.isnumeric.com

Bulk delivery of 8 urgent websites designed within couple of months

Working in multidisciplinary team with other professionals such as back-end developers and web designers

Pre-processor SASS was used for proper CSS maintenance

Direct correspondence with clients and ensured high quality standards and brand consistency

Designed graphical material when required

Oversee all design projects, from conception to delivery

Lead UI/UX Designer

Param Info Computers Ltd. - Dubai, UAE www.paraminfo.com

New web mobile UI interfaces designing, improvements to existing company website and introducing WordPress framework first time in the company

Development of user interfaces for key components of the application

Responsible for creating front end using HTML5, CSS3, Bootstrap 3&4, JavaScript and jQuery

Extensively used media queries and bootstrap for responsive web design (RWD)

Optimizing the code by working closely with information architects and developers that lead to top notch user experience

Collaboration with managers, developers and marketing staff for presenting proposals using Power-Point tool

Corresponding globally using Microsoft Teams/Skype/email/phone in an iterative/agile manner to dramatically improve UI/UX in a short time

Executing all the marketing material including visual designs, info graphics, social media ad campaigns, online greetings, product logos and web graphics effectively

Responsible for technical direction, performance optimization, implementation of best practices and optimal design patterns, and solutions for critical problems of UI/UX issues

Lead Web Designer

Cinnova Technologies, LLC. - Lahore, Pakistan www.cinnova.com

Led the full range of projects development (from static to dynamic and bespoke to eCommerce websites) and explored myself among numerous technologies such as WordPress, osCommerce, Magento, Joomla and Dot Net Nuke

UI/UX mockups and rapid prototyping for initial conceptualization

Introduced responsive HTML5/CSS3 technology first time in the company

WordPress security checklist to bypass the websites from malware threats & virus attacks

Coordination with SEO team; On-page optimization, basic search engine indexing, website performance reports & analysis, W3C validation & errors fixing

Re-styling copy placement, applying corrections and revising overall design layout according to the most recent executive revisions

Increased user friendliness in digital products and fine-tune end-user compatibility throughout designs

Performed smooth migrations under tight deadlines with quick turnaround times

Supported all aspects of visual output for Endeavor Global Marketing, Endeavor brands, and external clients